From Cash-Rich, Time-Poor → Present Father (≤30 Owner Hours/Week)

Build a company that doesn’t need you... so your family can.

Press Play To Watch Video Below:

If you have more money than time, your family is paying the difference. I help founders translate capital into capacity... so you work ≤30 hours/week, miss zero moments, and your company compounds without your constant presence.

✓ ≤30-hour owner week without shrinking profit

✓ Season Pass: the family moments you never miss again

✓ Owner OS: scoreboard • decision rights • leadership cadence

✓ Health-first rhythm for steady, present energy

Trusted by portfolio CEOs across eCom, SaaS & service... $250M+ operated across eCom, SaaS & services.

See how it works ↓ or book a call with me.

Book Your Father-First Call

The Father-First Transformation

(Your First 90 Days)

The Father-First Transformation

(Your First 90 Days)

Time

Cut to a ≤30-hour owner week… Meeting cadence + calendar triage installed.

Presence

Season Pass is live: mornings, after-school, bedtime, games.

Energy

Health-first rhythm (sleep, simple nutrition, stress cadence).

Business Independence

Owner OS running: scoreboard, decision rights, leadership rhythm.

Ready to design your Season Pass? → Book Your Father-First Call

How We Get You From a Father "Missing In Action" to Present Father Who Makes An Impact:

1) You & I jump on a Discovery Call (30–45 min)
Map now → dream → obstacles. If pain and commitment are high, we invite you to a Diagnostic.

2) Diagnostic (90 min, application-only)
Build your Owner Scoreboard, draft your Season Pass, and lay out an initial 90-day plan.

3) Execute Your Path
Choose 1:1, Done-For/With-You, or Mastermind. Same transformation, goal and destination, different speed and access.

Absence Rehearsal by Month 6...

Three Paths, One Destination

Executive Father (1:1 Private)... Your personal guide for 12 months.

Company Makeover (Done-For/With-You)... We install the Owner OS inside your business.

Father’s Circle (Peer Mastermind)... Community + cadence + accountability.

Executive Father (1:1 Private)... Your personal guide for 12 months.

Company Makeover (Done-For/With-You)... We install the Owner OS inside your business.

Father’s Circle (Peer Mastermind)... Community + cadence + accountability.

STILL NOT SURE?

Frequently Asked Questions

Question 1: Will my company stall if I work less?

No. We replace you with clear decision rights, a live scoreboard, and a real meeting cadence. You’ll make fewer, higher-leverage decisions... and the team makes the rest. What happened in my case, my business more than doubled and I worked less! And my enterprise value shot up as well!

Question 2: How much does this cost?

Application-only. We scope the fit first.

Question 3: How fast can I see results?

Most founders cut 8–12 hours in the first 3–4 weeks. The standard is ≤30 hours by Day 60–90, with your Season Pass protected, and we keep working together until you reach your goals.

Clients are always

satisfied with us

"He didn’t just fix my calendar, he gave my kids their dad."

“I looked successful on paper, multiple companies, 70+ hour weeks, every decision ran through me, and I was becoming the father I swore I wouldn’t be.

George’s Executive Father™ didn’t hand me another hack; it installed an Owner OS my team actually runs. We set real decision rights, a living Season Pass for non-negotiable family moments, and a scoreboard that measures what matters, across Faith, Family, Fitness, Finance, and Fun.

Result: I dropped to a ≤30-hour owner week, profit improved, and my kids noticed first. ‘Dad, you’re actually here, and you stay.’ The biggest ROI isn’t on a spreadsheet; it’s at my dinner table. George didn’t just buy back time, he helped me buy back my life.”

Vinnie Fisher Founder, Mentor Academy • Author of Beyond Your Shadow • (Father of 4)

"The biggest change isn’t on the P&L, it’s at home. I’m present, not just nearby."

“I know the grind and the burnouts. I thought the answer was ‘grow more.’ Turns out, it was ‘need me less.’

George’s Buy Back Time Formula™ didn’t give me another hack, it gave me an Owner OS my team could actually run. We installed a Season Pass for family moments, cleaned up decision rights, and built a real scoreboard.

Within weeks I went from marathon days to a working less than 30 hours per week without shrinking profit. I took my first two-week offline trip in years and the business kept compounding.

The biggest change isn’t on the P&L, it’s at home. I’m present, not just nearby.”

Stacy Kellams Founder, Real Estate, Education, E-com, Investing (Father of 3)

"Within 9 weeks I was at 25-28 hours..."

“Before this, I was the guy answering Slack during bedtime. 70–80 hour weeks, ‘just one more launch’... and I kept missing the moments I told myself were non-negotiable.

George helped me install an Owner Scoreboard, a real meeting cadence, and a Season Pass for my family. Within 9 weeks I was at 25-28 hours, and my team ran our biggest promo without me touching a single asset.

The real win? My daughter asked if we could ‘keep doing pickups like this every day’, because I was actually there, not just in the driveway on a call.”

Armando Alejandro Direct-Response Marketing & Sales Studio (Father of 2)

"He's always here now..."

“I built two companies and almost lost the one that mattered, my family. Saturdays at the shop, evenings at the agency, always ‘on call.’

George led us through decision rights for my managers, a clean Owner OS, and a health-first rhythm so I wasn’t coming home fried. We cut $60k/month of waste across systems, and I passed a 3-week absence test while visiting Australia and the UK recently.

My 12-year-old told her friend, ‘My dad’s taking us on a trip, and he’s always here now.’ You can’t put a price on that.”

Greg Plummer Owner – 1 -Location Service Business + Marketing Agency (Father of 1)

Why This Works

(When ‘Try Harder’ Didn’t)

You don’t need another productivity trick. You need an Owner OS and a Father-First identity so the business stops needing you every hour.

Identity first: If the calendar doesn’t reflect present father, the business will consume every open block.

System second: Scoreboard, decision rights, and meeting cadence turn “only I can fix it” into “the team knows what good looks like.”

Energy always: A steady body = steady leadership. We start simple (sleep, food, stress cadence) and coordinate with your clinician.

Same destination across all programs... you present at home, your company compounding without you.

Who This Is For

Founders/portfolio CEOs with more money than time.

Parents who have missed moments and won’t keep paying that price.

Teams with enough traction that systems will stick (8–9 figures or fast-scaling 7).

Founders/portfolio CEOs with more money than time.

Parents who have missed moments and won’t keep paying that price.

Teams with enough traction that systems will stick (8–9 figures or fast-scaling 7).

The Moments You Can’t Rewind

No father ever says, “I wish I’d skipped my son’s game for that client call.”

They say, “I wish I’d heard the crowd with him.”

No founder ever says, “I wish I’d checked Slack faster at bedtime.”


They say, “I wish I’d read one more chapter.”

No leader ever says, “I wish I had stayed the hero who made every decision.”


They say, “I wish I’d trusted my team sooner so I could be there.”

You can make more money. You can’t make more childhood.


Choose to be present... starting now.

If this stikes a cord - let's chat:

© Copyright 2025, All Rights Reserved by George Rivera & Buy Back Time Formula