Built a $200M Business. Then Rebuilt His Life.

Meet George Rivera.

Founder. Operator. Family man.


After generating nearly half a billion in sales across multiple ventures over the decades, George realized he’d built a business that looked like success… but felt like a trap.

He was always working. Always grinding. Missing moments that actually mattered.

Two weeks before his dad passed, George heard the words that would change everything: “Don’t miss Leo’s games like I missed yours.”

That moment flipped a switch. George didn’t need more success. He needed his life back.

So he built a new system.


A simple, repeatable way for entrepreneurs to buy back their time without sacrificing growth.

The result?


The Buy Back Time Formula™.

Now he’s teaching it to founders, operators, creators, and teams across the world, through interviews, keynotes, masterminds, and private workshops.

🎥 Watch his 2-minute media reel
📎 Grab the media kit (bios, topics, assets—all done for you)

🎬 Press Play & Watch George’s 2-Minute Media Overview:

Press Play & Make Sure Your Sound Is Up!

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  • Featured by Founders & Operators

  • Trusted by Coaches & Podcasters

  • Proven Results from High-Performers

Buy Back Time Formula™ isn’t just a framework... it’s a message resonating with founders, creators, and media outlets around the world.

George Rivera

Now you can share that story with your audience. Whether you're a podcast host, journalist, or conference organizer, we’ve made it easy to feature George Rivera and the Buy Back Time Formula™ movement. Download our press kit, browse speaking topics, and use our approved visuals and bios below.

Why Book George?

✅ He built real businesses... his own company he founded has done $200M+ in sales, not just coaching.
✅ Tactical + inspiring: No fluff, no fake hustle.
✅ His story resonates. Your audience will thank you.


Perfect for:

✔️ Podcasts
✔️ Masterminds
✔️ Conferences
✔️ Private Communities
✔️ Newsletters or email features

Whether it’s a 20-minute interview or a full keynote, George brings a message of clarity, leverage, and personal transformation that lands every time.


The message resonates with overworked founders, high performers, and creators who feel like they’ve outgrown their own success.

Whether you run a podcast, newsletter, publication, or event... George can tailor the message to fit your audience with practical, inspiring, and highly actionable content.

Looking to become an affiliate? Go here!

Audience Reactions:

Real transformations that prove the message works

"I had eliminated 18 hours of busywork"

"I used to be buried in 70-hour weeks. Two weeks into BBTF, I had eliminated 18 hours of busywork, delegated my inbox, and finally started building systems that don’t break when I’m offline."

- Jason T., Agency Founder

"I’m scaling faster, hiring smarter"

"This book flipped a switch. It wasn’t just tactics, it rewired how I think about time, leadership, and freedom. I’m scaling faster, hiring smarter, and finally feel in control again."

- Alicia R., Ecom CEO

"We added $500K in backend revenue"

"We added $500K in backend revenue after applying one idea from Chapter 8. And the wild part? I’m working 12 fewer hours a week than I was before."

- Michael S., Info Product Creator

🎤 Speaking Topics Available for Interviews & Events

-The $10K/Hour Filter: What Founders Should Actually Be Doing

-Buy Back Time: Escape the Grind Without Slowing Down

-Delegation That Works: The “Outcomes, Not Tasks” Model

-Build a Business That Doesn’t Own You

-The Real Freedom Metric: Hours You Can Ignore Your Phone

Looking to become an affiliate? Go here!

Frequently Asked Questions

Q: Who is this media kit for?

A: Anyone looking to feature George Rivera or the Buy Back Time Formula™ on their platform - podcast hosts, journalists, speakers, content creators, event organizers, and more.

Q: What’s included in the kit?

A: You’ll get a downloadable PDF with George’s bio, approved headshots, speaking topics, sample questions, and links to his top-performing content.

Q: Can I invite George to speak or guest?

A: Yes! He’s available for interviews, keynote presentations, panel discussions, and digital events. Use the media kit to get started, then reach out via the contact info included.

Q: What kind of audience does George speak to?

A: Founders, entrepreneurs, and creators who want to scale without burning out. George’s message resonates with anyone looking to reclaim time and build leveraged systems.

Q: How do I get in touch?

A: The media kit has direct booking and contact details. Or, email [email protected] to explore fit and scheduling.

Looking to become an affiliate? Go here!

Book George Rivera on His Calendar Below

Build a business that serves your life - not the other way around.

Contact

Call/Text Call (231) 518-6252

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DISCLAIMER

Results will vary. This site and its content are provided for informational and educational purposes only. Nothing on this page constitutes financial, legal, or business advice. Always consult with a qualified professional before making major business decisions.