“Buy Back Your Time. Scale Without Burnout.”
Reclaim 10–20+ hours/week while growing your business.
Grab your free copy now and start buying back your time. This book reveals the exact formula I used to escape the 80-hour grind, reclaim my life, and scale multiple 7- and 8-figure businesses—without burnout.
Founder With Real-World Wins
Proven Market Demand
Backed by Coaches, Investors & Operators
Buy Back Time Formula isn’t just a book. It’s a movement for founders who refuse to trade their life for their business.
Download your digital copy of Buy Back Time Formula - the exact playbook George Rivera used to scale multiple 7- and 8-figure businesses without burning out. It’s your first step toward more time, more clarity, and a business that doesn’t own you.
Meet George Rivera
George Rivera
Before launching the Buy Back Time Formula, George Rivera built and scaled multiple 7- and 8-figure businesses... including a supplement brand that surpassed $200M in sales, and a land investing company with deals across the country. He’s led teams, survived burnout, and navigated the pressure of building while raising a family.
Today, George is the founder of Buy Back Time Formula, a coaching movement helping overwhelmed entrepreneurs reclaim 10–20+ hours a week, install systems that scale, and build businesses that don’t own them. His work has impacted thousands through workshops, newsletters, and consulting... and continues to grow through partnerships with top founders, influencers, and investor groups.
They Bought Back Their Time - And Everything Changed:
Real stories from founders who finally escaped the grind
"I had eliminated 18 hours of busywork"
"I used to be buried in 70-hour weeks. Two weeks into BBTF, I had eliminated 18 hours of busywork, delegated my inbox, and finally started building systems that don’t break when I’m offline."
- Jason T., Agency Founder
"I’m scaling faster, hiring smarter"
"This book flipped a switch. It wasn’t just tactics, it rewired how I think about time, leadership, and freedom. I’m scaling faster, hiring smarter, and finally feel in control again."
- Alicia R., Ecom CEO
"We added $500K in backend revenue"
"We added $500K in backend revenue after applying one idea from Chapter 8. And the wild part? I’m working 12 fewer hours a week than I was before."
- Michael S., Info Product Creator
Build a business that serves your life - not the other way around.
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DISCLAIMER
Results will vary. This site and its content are provided for informational and educational purposes only. Nothing on this page constitutes financial, legal, or business advice. Always consult with a qualified professional before making major business decisions.